14 Dec 2023

Video: AAE Showcase - ATTA

Be inspired by association tech success


At the 2023 AAE Technology Showcase Chris Mears from the African Travel and Tourism Association (ATTA), discussed how they transformed their operations and membership experience with ReadyMembership.



Discover how they are helping their 620 members - buyer and supplier companies of tourism to Africa - extend their reach and have a positive impact in local African communities thanks to a new membership category created in ReadyMembership. 


Sign up below to watch the video and find out how ATTA’s team of five people has:

  • Gained 100 new members in one financial year (for the first time) - a 16% increase
  • Saved days each month through automating tasks
  • Attracted more (non-member) registered website users
  • Given members powerful self service tools including the ability to share news, events & offers instantly on the website and with a wide industry network